Key Takeaways:
- Binance Alpha has launched its “Mubarak” memecoin via Four Meme on the BNB Chain.
- The launch highlights Binance’s ongoing intent to incorporate community-driven side projects and foster a stronger connection with meme culture.
- Data from early trading indicates high volatility in price and the potential for risky but large profits.

The “Mubarak” memecoin has been formally released by Binance Alpha, a sub-unit of the premier crypto exchange Binance. A heavyweight addition to an ever-growing Binance ecosystem, this represents the company’s commitment to supporting more projects within the decentralized financial (DeFi) space, starting from the Four Meme launchpad on the BNB Chain. Unlike many other meme-based cryptocurrencies, where the founders may have little interest in long-term success, the “Mubarak” launch demonstrates Binance’s commitment to supporting community-centered tokens while embracing meme culture in the crypto space.
Table of Contents
Origins of Mubarak and Debut of Launchpad
The memecoin is the brainchild of Four Meme and harnesses the power of the BNB Chain’s speed and efficiency. Mubarak was first launched on Four Meme, a community-based launchpad focused on humorous digital assets. As mentioned earlier, Mubarak is able to leverage the existing infrastructure and user base of both Four Meme and the overall Binance ecosystem with this strategic move.
How to Have Community Engagement and Social Media Buzz
As previously reported, the Mubarak token has seen a bump in the price after a meme shared by the Binance CEO Zhao Changpeng in Binance Square. This direct market response is noteworthy as it reflects the power of social media and community involvement in the crypto space. The incident underscores how a single, well-timed post can have a major impact on market sentiment and trading activity, especially when it comes to memecoins, which often rely on viral trends and online communities for their success.
The Mubarak initiative not only highlights Binance’s dedication to innovation, community involvement, and cultural inclusivity but also underscores its strategic focus on fostering a stronger community-driven ecosystem.
Upcoming Token Generation Event and Ramadan Giveaway
To further encourage community participation, Binance Wallet hosted an exclusive Token Generation Event (TGE) for Mubarak and is currently accepting early applications from developers and entrepreneurs interested in the initiative. From early bird access to new projects to creating a buzz among potential investors, TGEs are on the rise as a means of capital formation. The intent of this event was to support early-stage projects and encourage more innovation and growth within the Binance community. It is accepting early applications from developers and entrepreneurs interested in the TGE.
Additionally, Binance is putting together a Ramadan Giveaway on Binance Square that runs from March 14 to 28, where users can undertake tasks associated with Binance’s 2025 Ramadan Calendar for a chance to score rewards. The giveaway is well in accordance with the cultural importance of Ramadan and it serves to boost engagement on the platform.
High-Risk, High-Reward Scenario: Trading Activity and Volatility
Early trading data for Mubarak shows extreme price volatility, typical for memecoins. For example, according to Lookonchain, one trader spent 8.55 BNB (about US $4,947) buying 12.35 million Mubaraks. After this, the trader offloaded 2.35 million Mubaraks for 125 BNB, including approximately $74,100. The trader retained 10 million Mubaraks, worth approximately $452,000.
It’s important to realize that such gains aren’t the norm and that losses of magnitude are equally as possible. Various popular memecoins experience high volatility with frequent price spikes. This case is a potent reminder of the enormous profits, and also losses, that memecoins can generate. Sure, some investors will try to look for what the next quick flip opportunity is, but you will want to treat memecoins with a ton of skepticism and an understanding of the risks involved. The market is not a short distance race, it is a marathon.